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American University in Cairo

 

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Detailed Course Information

 

Oct 30, 2024
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CGU 156 - Personal Branding workshop

Description:

As we need to brand our products to be unique enough in the market, we also need to learn how to brand ourselves for catching better employment opportunities. In this 10-hour workshop you will learn how to create your own brand and how to use different techniques to help you position yourself as a competent trustworthy professional.

Learning Outcomes:

By the end of this workshop you will be able to:

1- Identify the elements of personal branding .
2- Apply SWOT analysis and NLP to discover one’s strengths and weaknesses.
3- Use listening and communication skills for effective public speaking and networking.
4- Practice self branding techniques through social media channels .
5- Practice skills needed for building rapport with others and creating strong network of connections.


1.000 Continuing Education Units
1.000 Lecture hours

Levels: Continuing Education
Schedule Types: Lecture

SCE Career Development Department

Course Attributes:
CGU 121-123 -125-126-128-141

Restrictions:
Must be enrolled in one of the following Programs:     
      Personal Branding workshop
Must be enrolled in one of the following Departments:     
      SCE Career Development

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