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American University in Cairo

 

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Detailed Course Information

 

May 06, 2024
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Information Select the desired Level or Schedule Type to find available classes for the course.

SBOM 208 - Strategic Management
The course focuses on a broad representation of differing, and often conflicting, perspectives and theories related to strategic management. It provides a comprehensive approach to strategic management and develops learners’ capabilities for strategic thinking in the organizational context. Topics covered will include fundamental strategies, which organizations adopt to meet the challenges imposed examining the internal and external environment, creating business strategies, developing corporate strategies, understanding alliances and cooperative strategies, managing strategic change, corporate governance in the twenty first century.

Prerequisite:Foundation Certificate in Business Administration and Management.

Part of the:*Career Certificate in Management

Learning Outcomes: Upon successful completion of this course, the student will be able to:
1. Understand what a strategy is and identify the difference between business – level and corporate level strategy
2. Understand the relationships among vision, mission, values, and strategy
3. Examine the internal environment of a corporate: resources, capabilities, and activities
4. Apply PESTEL analysis to identify the macro characteristics of the external context
5. Evaluate the quality of a firm’s strategy
6. Evaluate the advantages and disadvantages of choosing a first – mover strategy
7. Develop a corporate strategy
8. Compare between different forms of alliances and cooperative strategies

Term duration: 6 Weeks
Schedule: 2 Sessions/week - 2.5 Hrs/Session

Assessments and Attendance:
Learners are assessed throughout the term by tests, quizzes, assignments, projects or othe rmeans of evaluation. End-of-term achievement tests measure learners’ overall performance in the course. The final grade in each course is based on learners’ performance on continual assessment measures and the final test. Final course grades are NOT based on attendance, since in accordance with SCE’s attendance policy, learners must attend at least 60% of the class sessions in order to be allowed to take the final examination.


3.000 Continuing Education Units
3.000 Lecture hours

Levels: Continuing Education
Schedule Types: Lecture

SCE Career Development Department

Course Attributes:
SCE-BSD Courses-REG

Restrictions:
Must be enrolled in one of the following Programs:     
      Business Administration
      Management
Must be enrolled in one of the following Levels:     
      Continuing Education
Must be enrolled in one of the following Colleges:     
      School of Continuing Education
Must be enrolled in one of the following Majors:     
      SCE Career Development
Must be enrolled in one of the following Departments:     
      SCE Career Development

Prerequisites:
SCE Standrdzd Engl Prof.Test 052 or SCE Day Stand Engl Prof. Test 052 or Continuing Education level ENGG A2D Minimum Grade of D or Continuing Education level ENGG 314 Minimum Grade of D

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